Have you started and stopped a few different blogs? Haven’t we all? Blogging is an incredible career once you get started, but it’s not easy to break into. If you’re still determined after your setbacks, you may have what it takes. As with anything, pushing through problems is your best chance of success. But, it won’t be enough to take you all the way. You also need to work out what it was that went wrong. How else can you improve? Think back to those blogs that never got big. What was missing?
Though it’s not always the case, the chances are that your blogs didn’t work because they weren’t unique. It’s a harsh fact to face, but it’s often true. The market is saturated with people trying to start. A blog has to have something special to shine through. It can seem unfair. When you look at successful sites, many of them seem bland and uninteresting! But, they made it. So, why can’t you? Stop looking at other people. While market research is necessary, it’s not the be all and end all. The fact that you consider those blogs you’re gaining inspiration from ‘uninteresting’ doesn’t bode well. Irrelevant of what anyone else is doing, don’t you want your blog to be something special?
If yes, it’s time to get creative. Chances are you’re already a creative individual. You wouldn’t be pursuing this otherwise. it’s important to inject as much of that into your site as possible. First, get creative with where you gain your inspiration. Looking at other blogs hasn’t worked in the past. So, turn instead to sites like Blogging.com. These will give you an idea about how to achieve success. Better, they won’t get in the way of your vision. Other blogs can block your creativity by filling your head with someone else’s ideas.
Once you know the nitty gritty, it’s time to have fun. First, make your blog look good. If it doesn’t, good content won’t save you. People will click off before they’ve had a chance to read what you write. Your blog brand is the most important thing in the early stages. Make it a good one. Develop a banner and logo distinctive to you. You could even work on developing your own font.
It’s also worth taking your pictures. Sites like Flickr offer royalty free images, but these are used to death. Regular blog readers will recognize them a mile off. Taking your images will give you an edge. Plus, you’ll be able to fit them with your theme. Don’t worry if you’ve never taken photographs. Get a basic camera, and visit sites like expertphotography.com for tips.
Once you’ve dealt with the exterior, start adding some content. Chances are your content isn’t why you’ve been failing up to now. You could try posting the same types of things. Or, you might want to try something new. Whatever you choose, make sure you write from the heart. Good content is as simple as that.