Although direct sales is a great business option for some extra income and can be great for some, it is also difficult to get to a good standing in sales or growth (especially from home). There are still plenty of ways you can market and grow your business from home to get some more success though. If you want to know some of the most helpful tips and tricks for growing your direct sales business from home, keep reading.
Choose A Good Company
When you’re working with direct sales through a company that doesn’t have great products or a tarnished reputation, you can struggle greatly with being able to find or keep a client base. It’s important to make sure you start off with a good company that has products you love so that you can truly rep for your products and sell something your customers will like as well as come back to purchase again.
Use Social Media
With how technology is today, there are so many good outlets to attract and communicate with potential buyers as well as discuss and promote your products. Social media is a great place to do just that. You probably want to start off focusing on only one platform at a time to ensure you’re able to make the most out of each social media marketing strategy, but it’s up to you. This shows people what you’re selling, you’re using it, your thoughts on the products, and more in one place.
A major part of direct sales success and profit is from customers who order again or have a good relationship with you to be able to consistently offer new products or deals to. You can do this best by keeping a spreadsheet or notes with your customer’s contact info, product preferences, purchase history, and other information you need to remember.
Create A Blog / Website
Blogging can be a really great and simple way to attract buyers as well as talk about or showcase your products in one place. For example, you can learn about search engine optimization for blog or website pages and utilize this to bring people to your website easily. You can also use blogs for product placement such as writing about related topics and linking your products in it.
Once you’re started off well with a client base and good relationships with your customers, you can use this to expand and create a community. Facebook groups are a great way to make a community that feels engaging and exciting. You can use this to post exclusive content, interact with each other, and overall build a good community to encourage future sales.
These tips can help those just starting out or experienced direct sales reps that are looking to better succeed. It can also be great for those looking to or trying to base their business more from home for any reason. Although these tips are just a start, they’re a good step in the right direction for some good marketing strategies and thoughts. Hopefully, this can help you to better think of some ideas or approaches for your future home-based marketing of your direct sales business.
Article written by Jax. Jax is a 2020 high school graduate who enjoys being outdoors, exploring, and many niche topics. Jax is Brandy Ellen’s firstborn child & a part-time virtual assistant and content writer. You can find Jax on Instagram and YouTube.